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How personalization helps marketers humanize their brand and break though the noise
Aprimo CMO says marketers are currently struggling with what he calls “digital sameness” — where everyone is doing the same thing online. Please visit Marketing Land for the full article.
Soapbox: Enjoy the attention glut while it lasts
Working from home has been a boon to the attention economy, but understand that it will not last. Please visit Marketing Land for the full article.
How user stories and design thinking can make us better martech buyers
Tony Byrne, founder of Real Story Group, lays out a more agile way to purchase in his Discover MarTech keynote. Please visit Marketing Land for the full article. Real Time Lead Gen Real Time Lead Gen Google Maps Local SEO Internet Marketing Consultants | Real Time Lead Gen | Digital Marketing Services. Via https://www.realtimeleadgen.com/how-personalization-helps-marketers-humanize-their-brand-and-break-though-the-noise
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March 2023
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